2019 global private brand products Asia exhibition, Shanghai

Introduction: global private brand products Asia expo is held in Shanghai new international expo center every December. Began in 2010, the exhibition is the largest Asian counterparts, the exhibition area of 30000 ㎡, booth 1400, 750 estimated number of exhibitors, audience audience number 20000 people, divided into food, the food section, fresh area. All of them are set up by factories and manufacturers. All the exhibits can be directly entered into supermarkets, supermarkets, department stores, chain stores, brand stores, convenience stores, community stores, discount stores and so on. During the exhibition, all the visitors are strictly screened, and buyers who are interested in purchasing, negotiating and developing private brand industry are composed

Type of exhibition: in addition to attracting professional retailers, e-commerce platforms, global procurement, professional stores and other enterprises, PLF in 2018 also has a large number of importers and exporters, dealers/agents/traders, etc., which also have purchase demand for OEM products.

These enterprises have the highest demand for daily necessities, which is 50.61%, food and beverage, health and beauty respectively, accounting for 47.56% and 23.48%.

In addition, the proportion of decision makers with on-site buyers is as high as 45.44 percent. At present, many retail enterprises are eager to try their own brands, or some of them are already in the trend of their own brands, which can be visited by corporate decision makers to more effectively absorb the current trend of their own brand products, have a deeper understanding of suppliers, and more effectively promote the development and expansion of their own brands.