To meet increasing demand for breakfast that can be consumed on the move, Danish food company Løgismose has launched a low-fat organic skyr, a yogurt product rich in protein and based on Icelandic dairy tradition. The skyr is packed in RPC Superfos EasySnacking packaging solution.

Injection moulded in polypropylene, EasySnacking promises smooth lines and gives a soft impression – quite similar to the texture of any dairy content. The spoon is in one piece, integrated in the lid and placed under a self adhesive peel off label.

Steen Olsen, Løgismose CEO, says, "If you put yourself in the shoes of the customer that buys a cold dairy product to eat straight from the pack, then you will quickly come up with some demands for the packaging. It must be very easy to open to avoid any spills when the lid comes off and there must be a spoon in the pack which is hassle free to grab and which feels good to hold and eat from.

"We asked RPC Superfos to create a perfect solution for our new skyr range and they did. With the packaging solution EasySnacking, all our requirements have been fully met, including a stylish look."